Phishing attacks remain one of the most pressing cyber threats facing small and medium businesses (SMBs) in Australia. With limited resources and often no dedicated IT or security team, these organisations are frequent targets for cyber criminals leveraging deceptive emails and social engineering techniques. This guide provides a practical, technically informed roadmap to help small businesses understand, prevent, and respond to phishing threats using real-world tactics and tools that build resilience from the inside out.

What does a phishing attack actually look like in a small business environment?

Phishing emails often mimic trusted brands, suppliers, or even internal staff. In Australia, we've seen small businesses receive fake invoices that appear to come from known vendors or notifications from what looks like the ATO or MyGov. These emails typically include elements of social engineering, such as urgent language and a link that redirects to a malicious site.

Common phishing techniques include:

  • Lookalike domains – masking malicious URLs (links) with legitimate-looking domains. For example micr0soft./com
  • Business Email Compromise (BEC) – impersonating executives or finance teams to request payments or sensitive information.
  • Credential harvesting – using fake login pages to steal usernames and passwords.

Technically, a phishing email might look ordinary on the surface, but inspecting the headers, metadata, and payloads can reveal inconsistencies: mismatched sender domains, encoded URLs, or embedded scripts designed to bypass filters. Attackers often evade email gateways using newly registered domains, benign-looking file attachments, or by exploiting behavioural tendencies like urgency, fear, or curiosity.  

Why is user behaviour the weakest link – and how can you measure it?

According to the IBM Cost of a Data Breach report, over 90% of successful cyber breaches begin with a phishing email. Human error—whether it’s clicking on a suspicious link or failing to report a phishing attempt—remains the most exploited vulnerability.

That’s where phishing simulations come in. These simulated phishing campaigns mimic real threats to test employee behaviour. Over time, they reveal trends and risks across your team:

  • Click-through rate – how many users interacted with the email.
  • Report rate – how many users identified and reported it.
  • Repeat offenders – users who consistently fall for phishing attempts.

These metrics help you tailor your training approach and reinforce good habits with measurable impact.

How can you build phishing resilience with limited resources?

You don’t need a full-time cyber team to build resilience. A simple security awareness training program can be run using automation tools, regular content, and targeted simulations.

  • Automate training and simulations via SSO and user provisioning.
  • Start with a monthly training and quarterly simulation cadence, then adjust based on click rates and team performance.

For time-poor businesses, many vendors offer phishing simulation platforms that include templated campaigns and reporting tools, so you don’t have to build them from scratch.

What technical and policy controls reduce your phishing risk?

While training strengthens human defences, technology and policy play a crucial role in prevention.

  • SPF, DKIM and DMARC help validate emails and prevent spoofing.
  • Email filtering and threat intelligence feeds can catch phishing emails before they reach the inbox.
  • Enforce Multi-Factor Authentication (MFA) on all sensitive systems to limit account access even if credentials are stolen.
  • Create a reporting policy so employees know how to escalate suspicious emails (Like our Phish Reporter!)
  • Maintain a lightweight incident response playbook that outlines what to do during a phishing incident: Who to contact, how to contain the breach, and how to recover.

Small businesses don’t need enterprise budgets to protect against phishing. With the right blend of behavioural insight, automated tools, and basic controls, even lean teams can significantly reduce their risk.

Investing in cyber security for small businesses isn’t just a compliance exercise  - it’s a strategic necessity. Building phishing resilience now ensures you can protect your data, your customers, and your future.